-
-
Sales Collateral
-
Logo & Brand Identity System
-
Digital Experience
-
Investor Communications
-
Marketing Communications
-
Literature System
-
Design Standards & Guidelines
-
Print Advertising
-
Brand Architecture
-
Sales Collateral
Eaton Vance
Rebranding to reflect
enduring values
When one of the oldest and most distinguished investment management firms in the United States asked Platypus to develop a comprehensive rebranding, the challenge was clear: represent the global financial leader the firm had become. In 2009, Eaton Vance engaged Platypus to identify core brand attributes and use them to develop a new identity and brand architecture for its wide range of audiences. Visit website