
Positioning & Messaging

Sales Collateral

Sales Collateral

Sales Collateral

Digital Experience

U.S. Charitable Gift Trust
Empowering innovative giving
The U.S. Charitable Gift Trust® ("USCGT") helps investors realize their charitable goals, while empowering them with innovative tax benefits. From brand positioning to execution, we helped empower the organization with a brand platform that tells their story in a clear and compelling way across a complex range of investment disciplines and distribution channels.